“The 1% rule states that the number of people who create content on the internet represents approximately 1% (or less) of the people actually viewing that content. […] The “90–9–1″ version of this rule states that 1% of people create content, 9% edit or modify that content, and 90% view the content without contributing.”
And you know that this probably applies to life too, right? And you know what that means? It means that god damnit, I’m going to find that 1%, because the rest of you 90% people out there just ain’t good enough.